SOME OF OUR SERVICES

We help companies gain a competitive edge working across strategy, marketing & sales, digital, and ISO certifications.

Companies face numerous choices in developing their growth strategy across geographies, categories, customer segments and distribution channels. We can help you identify the most attractive opportunities for growth and build focused strategies to seize them. Our data-driven approach and proprietary toolkit for the consumer products industry have helped CPG companies to gain market share and increase profits. 

Entering a new market comes with its challenges and risks. Our consultants support companies in making their market entry successful by understanding and quantifying market size and growth, developing unique consumer insights, gauging competitive dynamics, and analyzing the effectiveness and role of each channel. We also analyze organizational capability to identify the most attractive market spaces to enter. 

Better consumer insights and novel segmentation approaches are instrumental in achieving a competitive edge for the consumer goods industry. We help companies better understand their consumers through the next-gen research toolkit, which includes quantitative and qualitative research techniques combined with digital listening. Our work has helped consumer products companies identify new consumer needs and behavior, develop targeted go-to-market strategies, create new products and improve the consumer experience.

Our consumer product industry experts help clients develop novel in all aspects of go-to-market models to drive growth and launch new products. We help consumer goods companies identify the most attractive target segments, create a differentiated value proposition, design the most appropriate pricing strategies, and chart an effective route to the market. 

We help companies embark on the essential journey toward digital transformation. Our digital marketing consultants help companies map customer decision journey and build frictionless customer experience. We then help you prioritize and sequence digital marketing initiatives to build a roadmap to improve your digital marketing maturity.

We help businesses of all sizes to achieve ISO 9001 certification, the world's leading standard for quality management systems, as well as other ISO certifications. Our team of experienced consultants will work with you to implement ISO requirements, conduct audits, and prepare you for certification.

ISO certification can help your business to:

• Improve customer satisfaction.
• Reduce costs.
• Increase efficiency.
• Win new contracts.
• Gain a competitive advantage.

To achieve ISO certification, your business must comply with the requirements of the relevant ISO standard. These requirements vary depending on the standard, but they all focus on helping businesses to improve their quality management systems.